tag:blogger.com,1999:blog-76540529544398868972011-07-08T01:36:14.709+01:00An occasional blog about the automated playout technology used by broadcasters for television, news, music, film, sport and entertainment channels throughout the world. Expect opinions. Lots and lots of opinions.Oasyshttp://www.blogger.com/profile/12567375098751262772noreply@blogger.comBlogger21100tag:blogger.com,1999:blog-7654052954439886897.post-4260457183832756742010-08-10T15:34:00.006+01:002010-08-10T15:50:20.340+01:00

Last time out I accused the supply market of using smoke and mirrors to confuse customers about IT-based broadcast workflows.  Now I'm going to look at the real playout challenges and then reveal what I think the key to success is. My argument is based around this: QUESTION: Can you reduce the complex requirements of modern broadcasting into a handful of computers? ANSWER: Yes. But you

Oasyshttp://www.blogger.com/profile/12567375098751262772noreply@blogger.com0tag:blogger.com,1999:blog-7654052954439886897.post-32801126971893715692010-06-20T09:00:00.000+01:002010-06-24T14:02:35.948+01:00

If you believe what you read in TV industry marketing bumpf, IT-based broadcast workflows are new, exciting and different. What a load of nonsense. All broadcast workflows are IT based either by way of their components or the software driving the equipment. End of. There are loads of misconceptions in the world of broadcasting, and this is one of the biggest. There are both suppliers and

Oasyshttp://www.blogger.com/profile/12567375098751262772noreply@blogger.com0